Marketing Asset Assistant

How does it work?

Marketing Asset Assistant handles the spec lookups and template retrieval that slow down creative production. Ask questions like:

• What are the dimensions for our standard branch signage?
• What file format and resolution do we need for the Q1 display campaign?
• Pull the spec sheet for 30-second radio spots.
• What are the brand guidelines for social display ads?
• Do we have a template for the regional branch window graphics?
• What were the specs we used for last quarter's programmatic display?
• What's the character limit for radio ad copy?

The Assistant pulls from centralized spec sheets, brand guidelines, and historical campaign assets—so your team gets accurate requirements without hunting through folders or pinging colleagues.

Who uses Marketing Asset Assistant?

Marketing Asset Assistant is built for creative and marketing teams who need consistent specs and fast access to asset requirements:

• Creative Directors ensuring campaigns meet placement specifications across channels
• Graphic Designers pulling accurate dimensions, file formats, and brand requirements for deliverables
• Marketing Coordinators managing asset requests and verifying specs before production
• Agency Partners accessing standardized templates without back-and-forth clarification
• Brand Managers maintaining consistency across branch signage, display ads, and radio spots

It's especially valuable for teams managing high-volume, recurring placements—where spec errors cause costly rework and missed deadlines.

How does Marketing Asset Assistant use your Knowledge Base?

Marketing Asset Assistant searches across your connected sources—including Google Drive, SharePoint, Box, and Notion—to surface the exact specifications your team needs for any placement or campaign type.

• Pulls standardized spec sheets for recurring formats (radio, display, branch signage)
• References brand guidelines, templates, and approved asset libraries
• Surfaces historical campaign specs for consistency across similar placements
• Links to copy generation templates that conform to stored specifications

Because the Knowledge Base syncs continuously, you're always working with current specs—no outdated templates or conflicting requirements across teams.